We turn creators into culture & brands into conversations.

From a simple idea to India's largest talent hub.

Influence & Tag began with a belief that creators are the new media â and that the brands who treat them as true partners, not props, would win the next decade of marketing.

We started by representing a handful of voices we believed in. Today, we manage an exclusive roster of 100+ creators and have delivered thousands of campaigns for the brands shaping everyday Indian life â pairing data-led strategy with the raw authenticity audiences actually trust.

Real campaigns. Real results. That promise still runs through everything we build.